For Business
Creative products for modern retail and experience-led business.
The Creativity Lab supports business partners across Greece and Cyprus through a curated assortment of Creativ Company products, selected for visual appeal, accessibility, and flexible use across multiple environments.
From shelves and gifting displays to classrooms, workshops, hospitality spaces, and branded activations, the format is designed to help people engage quickly and create with confidence.
wholesale
Wholesale
Wholesale made more thoughtful.
Build a creative assortment with products that are easy to merchandise, easy to understand, and appealing across customer types.
retail
Retail Partners
For concept stores and curated retail.
Introduce products that feel visual, giftable, and aligned with modern lifestyle merchandising.
pharmacies
Pharmacies
Pharmacy retail with lifestyle potential.
Add thoughtful, approachable creative products that sit naturally within seasonal gifting, family, and wellbeing-adjacent assortments.
hospitality
Hospitality
For guest experiences and family-friendly spaces.
Use curated kits for retail corners, children's areas, seasonal experiences, and memorable hospitality touchpoints.
schools
Schools & Education
For educational and structured creative use.
Support hands-on activities with guided formats that are easier to deploy and easier to understand.
workshops
Workshops & Events
For group creativity and guided participation.
Use selected formats for workshops, creative clubs, events, and themed programming.
corporate-gifting
Corporate Gifting
For thoughtful campaigns and branded moments.
Offer something more original than standard gifting through creative products with a memorable, hands-on quality.
The first order
Start with the Starter Craft Kits
Six kits, one order. It is the ready-made opening placement that tests the category on your shelf without tying up capital in depth.
Why this category is growing
Consumers are actively looking for something to do away from a screen: time with their hands, with a beginning and an end.
- Demand for screen-free, mindful, slow-living activities keeps rising.
- A starter kit removes both the research and the upfront investment that stop a beginner from buying.
- Hobby is now bought as wellness rather than as DIY, which widens the buyer from the child to the adult gifting occasion.
Who this initial order is for
Elena, 41
Works full time, buys her own small treats. Sees crafting as an hour away from screens — the same shelf she already visits for supplements and self-care.
The six kits cover the three buyer motivations at once: gifting (jewellery), calm and wellness (watercolour and gouache), and impulse (sewing and modelling) — so the shelf works whichever customer walks in.
The initial order economics
Phase 2 — the add-on packs and freight
The starter kit is step one of a three-step consumer journey: once it sells through, that same customer returns for step-two craft kits and then for single materials. So your first reorder is predicted by whichever kit sells first.
The specific add-on SKU list is prepared with you after the first sell-through.
Campaign support
The range comes with a ready-to-use campaign package: printable A4/A3 shelf signs, lifestyle and product photography, social media video reels and ready-written copy — so you do not have to produce the marketing yourself.